Welcome to the campaign – The World’s Best News

‘The World’s Best News’ is a Danish campaign formed by the UN, Danida and more than 70 Danish aid organisations.

They are here to tell the danes that The Millennium Development Goals are a success: The developing countries are making huge progress – and if we want to, we have the opportunity to end poverty.

The World Bank now predicts that two out of three developing countries will meet the UN’s ambitious Millenium Development Goals. Poverty has already been cut by half and over the years there has been series of other important improvements.

Governments all around the world as well as NGOs and many companies actively support the cause and thanks to the joint efforts, real progress is being made. Many challenges still remain – and many people are still in need. But if we want to, we are in fact able to end extreme poverty within a couple of decades. This is what we believe is the World’s Best News.

The campaign will continue in 2012 with a national ‘morning-event’ 14th of September from 7.30 AM to 9.00 AM.

Campaign Material 2011

You will find the campaign material at our partner site here. You can use the material in all your communication. Banners, ads, campaign logo and texts for newsletters, webpages and for an e-mail to your employees with a thought-provoking MDG quiz. On the site you will find a selection of the material translated into English.

Everything is ready for use.

If you need further information, please contact:
Nikolai Lang, nla@dca.dk or +45 26 84 67 44